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Why Organizations Need ‘Social Labs’

My background is in product development management and processes.  One of the things that you learn is that the R part of R&D has to be managed and measured very different than the D part. Most large technology enterprises have dedicated teams focused on research that will not be commercially delivered for a number of years - or even decades. The expectations that management sets for those groups and the associated measurements are very different than those they use to measure the product develo

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