Product Launch Formula 2.0 Bonus

Last year was my first, full-on, head-first 12 months of being involved in social media, both online and offline. Several of the events I attended were focused on the topic of blogger relations. Great friends of mine who spoke about the topic include Rebecca Bollwitt , Darren Barefoot and Kate Trgovac ( I liveblogged their talk at Cossette Convergence ‘08 ). I also live-blogged Darren’s talk at Third Tuesday on blogger relations . Up until last year, I was really not very ‘up to speed’